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Appropriation of wartime propaganda imagery in contemporary advertising

Artist Shepard Fairy's work on Obama's election campaign and Sacs fifth avenue's 2009 Spring marketing campaign

some noteworthy definitions

"I may define propaganda as the educational efforts or information used by an organised group that is made available to a selected audience, for the specific purpose of making the audience take a particular course of action or conform to a certain attitude desired by the organised group.

The assumption basic to all propaganda is that it must be repeated to be effective. The style of the message may vary in order to attract the largest audience possible, but the main message remains constant throughout.

For the best results the propaganda must be aimed at a high population density, where there is a good chance of the interchange of opinion and experience… on the whole, propaganda must win masses, even if only by influencing the group composed of the most powerful members of the society. Ironically, the more educated a person, the more susceptible to propaganda."

- Jane de Rose Evans, (The Art of Persuasion)

"The word “propaganda” has a sinister ring, suggesting strategies of manipulative persuasion, intimidation and deception. In contrast, the idea of art implies to many people a special sphere of activity devoted to the pursuit of truth, beauty and freedom. For some “propaganda art” is a contradiction in terms. Yet the negative and emotive connotations of the word “propaganda” are relatively new and closely bound to the ideological struggles of the twentieth century."

-Toby Clark (Art and Propaganda)

"All art is to some extent propaganda"

-George Orwell

A Brief History of Propaganda

A commission of Cardinals was set up by Pope Gregory XIII (1572-85) charged with spreading Catholicism and regulating ecclesiastical affairs in heretic, schismatic or heathen lands. The president of the commission was the Cardinal Prefect of Propaganda, and the commission was later known as the College of Propaganda: it was used to educate young priests.

The word “propaganda” soon applied to any organisation set up to spread a doctrine, and was applied both to the doctrine and the methods used. As it was associated from the beginning with Catholicism, it tends to be seen as more sinister in Protestant countries.

***courtesy of The University of Edinburgh

colour palettes

PWIFd

Places.Where.I've.Fuck'd.

by

Vincent Chevalier